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Want To Be A Change Agent? Then There Are Four Things to Do Well. Part III: Lead With Passion

In a recent meeting, Peter Van Buren, President of TerraLogos Energy Group and Director of Sales and Marketing for Efficient Home, Inc. brought up four duties that anyone who wants to make and lead substantive changes must perform well and sustain. By its very nature, business and sales involve the on-going management of change. Peter has published his blog on the topic . He and I worked on the additional content below for this four-part blog series.  Go to these links to read Part I and Part II

Think of all the times in your life when you have been inspired (another Simon Sinek point.) If the inspiration came from a person, did you sense a fire within them, a strong belief in what they were saying? Think of the times in your life when you have inspired someone else or a group of people. Did you feel a fire within yourself? Passionate belief can scare people. It can give them an excuse to dismiss what you say as a fanatic or worse. But properly managed, the passion for necessary change can inspire people to come along, if it is communicated well and reinforced. If you were alive that August day in 1963, it would have been almost impossible not to be inspired by Martin Luther King’s “I Have a Dream” speech. Or to hear Ronald Reagan say to Mikhail Gorbachev “Tear Down that Wall.” Since those two passionate speeches were given, just imagine the millions of lives that have been affected and have been changed. The change that you need to inspire may not be as cosmic as those examples, but consider the importance of the change you want to make, and lead with this passion.